Welcome to potential licensees! If you’ve landed on this page then you have two main things in common with our founder; a passion for helping others and a commitment to following your ambition to become an entrepreneur. Melissa Moog started Itsabelly shortly after the birth of her first child so that she could be home with her daughter and continue earning an income while having a flexible work schedule.

Itsabelly was launched in April of 2007 and is the leading international business in the baby planning industry. The company’s claim to fame is being the first official “green” baby planning and concierge business receiving Co-op America’s Green Seal of Approval in 2008. Itsabelly will release a first of its kind book titled Itsabelly’s Guide to Going Green with Baby in summer of 2008. The company has been featured in Pregnancy magazine, Gaiam’s Lifestyle magazine, AM Northwest TV Program and Fox12 BetterTV in addition to many on-line publications. Melissa Moog is also Founder and President of The International Baby Planner Association, (formerly known as National Baby Planner Association) which supports a large network of professional consultants across the country.

Itsabelly would love to share the success of its business with you! For more information, email us.